But first the image, so the assembled crowd can laugh hysterically at this:

For how long am I applying the snake to receive the full wrinkle reducing benefits?  This is an ad for some kind of wrinkle reducing potion featuring off all things, a former denizen of the red line.  Do boa constrictors have some kind of healing powers when applied directly to the skin?  Does Neutrogena know about this?  Moreover, should I replace my once daily cold splashes with face snake rubbing?  Allure needs an article on this because I for one am concerned.